Pricing and inventory policies for Hi-tech products under replacement warranty

被引:17
|
作者
Tsao, Yu-Chung [1 ]
Teng, Wei-Guang [2 ]
Chen, Ruey-Shii [3 ]
Chou, Wang-Ying [3 ]
机构
[1] Natl Taiwan Univ Sci & Technol, Dept Ind Management, Taipei, Taiwan
[2] Natl Cheng Kung Univ, Dept Engn Sci, Tainan 70101, Taiwan
[3] Tatung Univ, Dept Business Management, Taipei 104, Taiwan
关键词
hi-tech product; replacement warranty; pricing; inventory; LOT-SIZE; DEMAND; MODEL; RELIABILITY; RETAILER;
D O I
10.1080/00207721.2012.761454
中图分类号
TP [自动化技术、计算机技术];
学科分类号
0812 ;
摘要
Companies, especially in the Hi-tech (high-technology) industry (such as computer, communication and consumer electronic products), often provide a replacement warranty period for purchased items. In reality, simultaneously determining the price and inventory decisions under warranty policy is an important issue. The objective of this paper is to develop a joint pricing and inventory model for Hi-tech products under replacement warranty policy. In the first model, we consider a Hi-tech product feature in which the selling price is declining in a trend. We determine the optimal inventory level for each period and retail price for the first period while maximising the total profit. In the second model, we further determine the optimal retail price and inventory level for each period in the dynamic demand market. This study develops solution approaches to solve the problems described above. Numerical analysis discusses the influence of system parameters on the company's decisions and behaviours. The results of this study could serve as a reference for business managers or administrators.
引用
收藏
页码:1255 / 1267
页数:13
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