Organizational diagnostics: integrating qualitative and quantitative methodology

被引:20
|
作者
Di Pofi, JA [1 ]
机构
[1] Auburn Univ, Dept Management, Auburn, AL 36849 USA
关键词
organizational performance; change management; performance measurement techniques; qualitative techniques; quantitative techniques;
D O I
10.1108/09534810210423053
中图分类号
C93 [管理学];
学科分类号
12 ; 1201 ; 1202 ; 120202 ;
摘要
In the present study, the challenge to apply theory in the practice of organizational change management is addressed in the context of a field setting. The research explains the process of conducting an organizational diagnosis reflecting current practices of using theory-based assessment models; demonstrates the benefits of collecting and analyzing quantitative and qualitative data in organizational diagnosis; and discusses the results of the organizational diagnostic process that highlight organizational problems encountered during change. Directions for future research are discussed Implications to readiness and resistance to change are offered.
引用
收藏
页码:156 / 168
页数:13
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