Electricity Indusry Value Creation Strategies Based on E-commerce

被引：0

作者：

Yuan Yijun ^{[1
]}

Zhu Yu ^{[1
]}

You Min ^{[1
]}

机构：

[1] Dalian Univ Technol, Dept Econ, Dalian, Peoples R China

来源：

2008 4TH INTERNATIONAL CONFERENCE ON WIRELESS COMMUNICATIONS, NETWORKING AND MOBILE COMPUTING, VOLS 1-31 | 2008年

关键词：

e-commerce; electricity companies; value creation; strategy;

D O I：

暂无

中图分类号：

TN [电子技术、通信技术];

学科分类号：

0809 ;

摘要：

E-commerce represents a new way of conducting business transactions. The unique characteristics of e-commerce make it a potential value driver for electricity companies who have to focus on value creation after experienced significant structural changes. Creating value with c-commerce needs proper strategies. In this paper, we discuss three strategic alternatives for electricity companies: strengthening the supply chain, increasing product and service profile, and redefining the relationship with customers by cyber auctions.

引用

页码：9393 / 9396

页数：4

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