CORPORATE SOCIAL RESPONSIBILITY BOUNDARIES

被引：0

作者：

Gainet, Celine ^{[1
]}

机构：

[1] Sorbonne Business Sch, F-75005 Paris, France

来源：

PROCEEDINGS OF THE NINETEENTH ANNUAL MEETING OF THE INTERNATIONAL ASSOCIATION FOR BUSINESS AND SOCIETY | 2008年 / 19卷

关键词：

corporate social responsibility; social necessity; corporate reputation;

D O I：

暂无

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

Companies face a dilemma between what society as a whole demands and the necessity of being economically efficient and creating value for all stakeholders. Why some companies take it upon themselves to be socially responsible while others not? I argue that companies act in a socially responsible way when social necessity is combined with a global low reputation. This paper provides a theoretical insight into reflection on the roles of companies within a society.

引用

页码：318 / 328

页数：11

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