Product compatibility as a signal of quality in a market with network externalities

被引:19
|
作者
Kim, JY [1 ]
机构
[1] Dongguk Univ, Dept Econ, Chung Ku, Seoul 100715, South Korea
关键词
product compatibility; experience goods; network externalities; signaling;
D O I
10.1016/S0167-7187(01)00058-3
中图分类号
F [经济];
学科分类号
02 ;
摘要
In this paper, I consider the compatibility decision as a signaling device of the quality of a newly introduced technology of which users are not informed. Provided that firms are located sufficiently far apart in Hotelling's [0,1] interval, I find separating equilibria where low compatibility signals high quality. This possible separation is due to the fact that low compatibility is more advantageous to the high-quality entrant than to the low-quality entrant, since it can prevent users of the established technology from enjoying network benefits from the new technology very much. (C) 2002 Elsevier Science B.V. All rights reserved.
引用
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页码:949 / 964
页数:16
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