DO NOSTALGIC INTENSITY AND PSYCHOLOGICAL OWNERSHIP TRIGGER TOURISTS' REVISIT INTENTION IN CRISIS?

In an age of uncertainties, especially with the prevailing COVID-19 pandemic, it is important to examine the influencing factors that impact individuals' decision-making process in terms of revisiting a particular destination. We adopted the psychological ownership and resilience theories to understand and explore tourists' revisit intention and used SPSS PROCESS Macro to test the hypotheses and analyze the results. The results confirm a positive relationship between nostalgic intensity and revisit intention, both directly and through the mediating role of psychological ownership. Additionally, we note that both perceived risk and psychological resilience affect this relationship, albeit as a moderator. Based on these findings, we aim to offer practical implications to revive the tourism sector and suggest a few strategies that may help in the recovery measures. In the process, we contribute to the extant literature on tourism, while exploring the role of psychological ownership and psychological resilience.