Empirical Research on the Influencing Factors of the Perception of the Price for Patients' Medical Services in China

被引：0
|
作者：
Qian, Hui [1 ]
Wu, Yiwei [1 ]
机构：
[1] Zhejiang Univ City Coll, Hangzhou 310015, Zhejiang, Peoples R China
来源：
2013 3RD INTERNATIONAL CONFERENCE ON EDUCATION AND EDUCATION MANAGEMENT (EEM 2013) | 2013年 / 25卷
关键词：
Customer perceived value; Patients' perceptibility of prices;
D O I：
暂无
中图分类号：
G40 [教育学];
学科分类号：
040101 ; 120403 ;
摘要：
Focused on the influencing factors and mechanism of the perception of the price for patients' medical services, this paper adopts a theoretical and empirical research method to explore the specific ways that control the influencing factors of the perception of the price for patients' medical services in China. Based on the research results, the paper proposes to improve the patient perceived value of medical services with respect to the categories of the patients and the types of the medical services.
引用
收藏
页码：320 / 324
页数：5
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