I began as a traditional technical writer and editor in January 1961. Then a gradual evolution changed my worklife: I became a multiple-threat hybrid. My experience zig-zagged from writing proposals to professional acting to building technical presentations to educating myself in marketing communications and marketing to counseling others in strategically thinking how to better market their ideas. Today, I am the hybrid of the future: technical writer and editor/marcom specialist/strategic thinker/marketing counselor.