Experimental study of reverse logistics e-commerce

被引：1
|
作者：
Ryan, SM [1 ]
Min, KJ [1 ]
Olafsson, S [1 ]
机构：
[1] Iowa State Univ, Ames, IA 50011 USA
来源：
2002 IEEE INTERNATIONAL SYMPOSIUM ON ELECTRONICS & THE ENVIRONMENT, CONFERENCE RECORD | 2002年
关键词：
e-commerce; bid and price information; recommender systems;
D O I：
10.1109/ISEE.2002.1003269
中图分类号：
X [环境科学、安全科学];
学科分类号：
08 ; 0830 ;
摘要：
Methods of improving scalability in online auctions include limiting the number of bidding opportunities, providing price information to users, and recommending auctions that may be of interest to the users. We constructed an experimental prototype auction system in the context of reverse logistics for electronics products. Experiments were designed to test the effects of the number of trading opportunities and the amount of previous price and bid information presented to users. The participants' profits improved with the number of trading opportunities but showed mixed effects for increasing price and bid information. Some measures of market robustness and bid/price dynamics were affected by the information in unexpected ways. The induction of decision trees for an auction recommender is discussed along with the use of attribute selection to reduce the size of the tree.
引用
收藏
页码：218 / 223
页数：6
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