New moves in transnational advocacy: Getting labor and economic rights on the agenda in unexpected ways

Activists involved in human rights advocacy across borders may share common interests in changing the status quo-but they do not always agree on the rights centrally at issue, nor the best strategy for promoting and protecting them. This is particularly true in campaigns in which "economic rights" claims emerge. Two new mechanisms I develop in this article shed light on the complexities of transnational advocacy and norms evolution. Two case studies offer insights into the operationalization of the mechanisms: a campaign to prevent child labor in Bangladesh, and a campaign to prevent employment discrimination against pregnant workers in Mexico.