SUCCESS FACTORS OF UNIVERSITY-BUSINESS COOPERATION: CASE-STUDY OF EU EXPERIENCE

At the level of the European Union, the driving forces for the development of cooperation between higher school and business are creation of a consortia of companies, higher education institutions, research centers and educational institutions within the framework of the economic development strategy "Europe 2020"; creation of a European platform for dialogue between higher education institutions and business - the University-Business Forum - which contributes to development of local and regional interaction mechanisms; financing of projects aimed at the development of students' competencies demanded by the labor market; priority financing of cooperative scientific research projects. In the presented research paper, the authors turned to studying the experience of organizing the process of cooperation between higher school and business in countries of the EU at the local level. A case-study study of successful projects of cooperation between higher school and business in Germany and Austria was carried out using three methods (semi-structured interviews, observation and analysis of documents), which ensured the validity of the results obtained. The study revealed the success factors for implementation of cooperation projects, which include: involvement of business associations in creation of institutions of cooperation of higher school and business; formation of a single proposal in the field of interdisciplinary research; ensuring the solution of interdisciplinary scientific research and educational tasks of higher school in cooperation with business. Based on this, it was concluded that development of a model of cooperation based on the principles of client focus and long-term relationships is necessary. (c) 201(Published by Future Academy www.FutureAcademy.org.UK