The role of destination personality in predicting tourist behaviour: implications for branding mid-sized urban destinations

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作者
Apostolopoulou, Artemisia [1 ]
Papadimitriou, Dimitra [2 ]
机构
[1] Robert Morris Univ, Dept Sport Management, Moon Township, PA 15108 USA
[2] Univ Patras, Dept Business Adm, Rion 26504, Greece
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F [经济];
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页码:1132 / 1151
页数:20
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