Issue 23.5 (vol 23, pg 472, 2016)

被引：0
|
作者：
Daniel, Beatrix
机构：
来源：
JOURNAL OF BRAND MANAGEMENT | 2016年 / 23卷 / 06期
关键词：
D O I：
10.1057/s41262-016-0020-6
中图分类号：
F [经济];
学科分类号：
02 ;
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页码：732 / 732
页数：1
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