In this study, it was aimed to examine the elements used in the strategic plans of Mehmet Akif Ersoy University in terms of mission, vision and strategic purpose explanations and to compare the frequency of repetition, similarities and differences. The data obtained by examining the strategic plan booklets of the mentioned university were analyzed with content analysis technique and interpretive approach. According to the findings, Mehmet Akif Ersoy University's mission statement was found to emphasize the importance of "Modernity, Nationality, Regionality, Science and Technology, Development of Education and Training Service, Activity Area, Individual Orientation". It has also been found out that the concept of "Science and Technology, Nationality and Activity" is frequently mentioned in the vision statements. These concepts are also among the findings of the study, such as "Improving Education and Training Service, Internationalization, Development of Cooperations and Research-Orientedness" which are frequently repeated for the goals of the university.