Sustainability challenges in marketing, sales, and other business practices: Introduction to a Journal of Global Scholars of Marketing Sciencespecial issue

This introduction reviews some of the sustaining insights in marketing, sales, and other business practices during the unprecedented world pandemic of 2020. We take a look at sustainability in academia as well. A brief summary of each of the articles that follow appears. This article extends a note of appreciation to members of the editorial board and production staff for this special issue and to Arch Woodside, editor in chief.