Seeking anonymity on the Internet: The knowledge accumulation process and global usage of the Tor network

The Onion Router (Tor) network is one of the most prominent technologies for accessing online resources while preserving anonymity. Effectively employing the technology is not a trivial process and involves the following steps: (1) motivated by needs, (2) becoming aware of and learning the technology, and (3) realizing desired purposes by usage. Using country-level panel data, this study examines the knowledge accumulation process through which motivated users eventually employ Tor. The results suggest that Tor is often searched in less free countries for censorship circumvention, while it is employed for Dark Web activities in more free countries. There is also an indirect relationship between being aware of the technology and its usage through how-to knowledge accumulation. This study is the first attempt to understand the role of knowledge accumulation in the global usage of Tor. The findings provide insights into the worldwide concerns of online privacy and Dark Web regulation.