Price determinants in top-quality e-auctioned specialty coffees

被引：22

作者：

Donnet, M. Laura ^{[1
]}

Weatherspoon, Dave D. ^{[2
]}

Hoehn, John P. ^{[2
]}

机构：

[1] Univ Austral, RA-2000 Rosario, Santa Fe, Argentina

[2] Michigan State Univ, Dept Agr Econ, E Lansing, MI 48824 USA

来源：

AGRICULTURAL ECONOMICS | 2008年 / 38卷 / 03期

关键词：

specialty coffee; hedonic price analysis; differentiated food pricing; sensory attributes; reputation attributes;

D O I：

10.1111/j.1574-0862.2008.00298.x

中图分类号：

F3 [农业经济];

学科分类号：

0202 ; 020205 ; 1203 ;

摘要：

We analyze the price determinants of specialty coffees traded at e-auctions. We hypothesize that since specialty coffees are a highly differentiated product, prices will be determined by both sensory and reputation attributes. To test our hypotheses, we estimate a hedonic price function using data from Central and South American e-auctions and calculate the implicit prices of sensory and reputation attributes. The results show that market clearing prices are a function of sensory characteristics and reputation variables including third-party quality ranking, country of origin, coffee variety, and quantity. The additional attribute information disclosed at e-auctions results in substantially higher prices relative to conventional commodity coffee market prices.

引用

页码：267 / 276

页数：10