Strategic Customer Management: Strategizing the Sales Organization

被引：0

作者：

Mattsson, Lars-Gunnar ^{[1
]}

机构：

[1] Stockholm Sch Econ, Stockholm, Sweden

来源：

JOURNAL OF BUSINESS-TO-BUSINESS MARKETING | 2010年 / 17卷 / 04期

关键词：

D O I：

10.1080/1051712X.2010.511977

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：406 / 409

页数：4

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