Customer evaluation-based product combination decision model

被引:0
|
作者
Gao Yu-rong [1 ]
Yin Liu-ying [1 ]
机构
[1] S China Univ Technol, Sch Business Adm, Guangzhou 510640, Peoples R China
来源
Proceedings of 2005 Chinese Control and Decision Conference, Vols 1 and 2 | 2005年
关键词
activity-based costing; theory of constrains; customer evaluation; product combination decision;
D O I
暂无
中图分类号
TP [自动化技术、计算机技术];
学科分类号
0812 ;
摘要
The decision model based on activity-based costing and constrains theory just explaine the significance of internal resources in the product combination decision, but the influence of customer evaluation on product profit isn't considered, which may leads to decision-making misplay. Based on the analysis of the models drawbacks and the influence of the cost and the customer evaluation on the product competition, a modified customer evaluation-based product combination decision model is designed to offset the deficiency of above models.
引用
收藏
页码:1620 / 1622
页数:3
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