Transformations: social marketing and social change - macro, meso and micro perspectives

被引：3
|
作者：
Brennan, Linda [1 ]
Fry, Marie-Louise [2 ]
机构：
[1] RMIT Univ, Sch Media & Commun, Melbourne, Vic, Australia
[2] Griffith Univ, Dept Mkt, Brisbane, Qld, Australia
来源：
JOURNAL OF SOCIAL MARKETING | 2016年 / 6卷 / 03期
关键词：
D O I：
10.1108/JSOCM-05-2016-0025
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：214 / 218
页数：5
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