Decision-making Evolution of Remanufacturing Supply Chain Considering Retailer's Sales Efforts

被引:0
|
作者
Liu, Suxia [1 ]
Zhu, Yuqing [1 ]
Zheng, Wei [1 ]
机构
[1] Jiangsu Univ, Sch Management, Zhenjiang 212013, Jiangsu, Peoples R China
基金
中国博士后科学基金; 中国国家自然科学基金;
关键词
remanufacturing supply chain; stackelberg game; sales efforts; decision-making; COORDINATION; CONTRACTS; CHANNEL; MARKET;
D O I
暂无
中图分类号
O29 [应用数学];
学科分类号
070104 ;
摘要
In this study, a remanufacturing supply chain consisting of a single manufacturer and a single retailer is considered, and a Stackelberg game model with the manufacturer as the leader and the retailer as the follower is built. The changes of decision-making in two different cases have been compared and analyzed. It shows that the increase in retailer's sales efforts, can effectively enhance the product wholesale and retail prices, and further enhance the profits of the manufacturers and retailers. Finally, the conclusion is verified by numerical simulation.
引用
收藏
页码:229 / 234
页数:6
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