Cross-bidding in simultaneous online auctions: Antecedents and consequences

被引：12
|
作者：
Kayhan, Varol O. [1 ]
McCart, James A. [1 ]
Bhattacherjee, Anol [1 ]
机构：
[1] Univ S Florida, St Petersburg, FL 33701 USA
来源：
INFORMATION & MANAGEMENT | 2010年 / 47卷 / 7-8期
关键词：
Online auctions; Simultaneous auctions; Cross-bidding; Empirical research; Price discount; INTERNET; DESIGN; BEHAVIOR; IMPACT; PRICE; EBAY;
D O I：
10.1016/j.im.2010.07.001
中图分类号：
TP [自动化技术、计算机技术];
学科分类号：
0812 ;
摘要：
Cross-bidding is a new strategy used in online auctions. The bidder simultaneously monitors several identical auctions, taking advantage of their price differential. We examined the determinants and outcomes of cross-bidding behavior and the contingent factors that shape it. Using empirical data, we demonstrated that cross-bidders can realize significant price discounts compared to non-cross-bidders; the number of experienced bidders in an auction market contributes to more cross-bidding; and this effect is positively moderated by market liquidity of the product being auctioned. (C) 2010 Elsevier B.V. All rights reserved.
引用
收藏
页码：325 / 332
页数：8
相关论文
共 50 条
12345