U-Commerce and trust in digital ecosystems

被引:0
|
作者
Finnie, Gavin [1 ]
Shi, Hong [2 ]
Barker, Jeff [3 ]
机构
[1] Bond Univ, Sch Informat Technol, Southport, Qld 4229, Australia
[2] Xinjiang Univ Finance & Econ, Xinjiang 830012, Peoples R China
[3] Abu Dhabi Univ, Comp Sci & IT, Abu Dhabi, U Arab Emirates
关键词
trust; u-commerce; e-commerce; digital ecosystem;
D O I
暂无
中图分类号
TP18 [人工智能理论];
学科分类号
081104 ; 0812 ; 0835 ; 1405 ;
摘要
Trust and the trustworthiness of participants in on-line commerce are critical to successful transactions. U-commerce is an extension to e-commerce that offers the possibility of a richer data environment in which to assess trust. This paper contrasts e-commerce and u-commerce from the perspective of trust and considers the possible role of case-based reasoning in learning trust.
引用
收藏
页码:584 / +
页数:2
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