Perception and Adoption of Mobile Internet Service Quality in Iraq

被引：0
|
作者：
Knahl, Martin [1 ]
Mahmood, Rawand Sulayman [2 ]
机构：
[1] Univ Appl Sci Furtwangen, Fac Business Informat Syst, Furtwangen, Germany
[2] Amer Univ Iraq AUIS, Business Adm Int Management & Leadership, Sulaimani, Iraq
来源：
2013 SIXTH INTERNATIONAL CONFERENCE ON DEVELOPMENTS IN ESYSTEMS ENGINEERING (DESE) | 2014年
关键词：
Mobile Internet Services; Quality of Service; Iraq;
D O I：
10.1109/DeSE.2013.38
中图分类号：
TP39 [计算机的应用];
学科分类号：
081203 ; 0835 ;
摘要：
This paper presents a survey and analysis on the Mobile Internet Service Quality in Iraq from a technical, marketing and financial perspective. Iraq has experienced a rapid growth in the adoption of Mobile Internet Services and the operators face challenges to attract and retain customers. The consumers in the northern Iraq cities have a high awareness of the existence and quality of Mobile Internet Service and are prepared to adopt state of the art Mobile Internet Services. There are potential markets for mobile operators to explore their services and to offer a high level of quality.
引用
收藏
页码：169 / 173
页数：5
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