FACTORS AFFECTING THE PROCESS OF CUSTOMER SERVICE

被引：0

作者：

Abram, Maciej ^{[1
]}

Szydlowska, Daria ^{[2
]}

Borkowski, Krzystof ^{[3
]}

Walas, Bartlomiej ^{[4
]}

机构：

[1] Akad Wychowania Fizycznego Bronislawa Czech Krako, Krakow, Poland

[2] Univ Phys Educ Krakow, Krakow, Poland

[3] Wyzsa Szkola Rurystyki & Ekol, Ul Zamkowa 1, PL-34200 Sucha Beszikdzka, Poland

[4] Wyzsza Szkola Turystyki & Ekol, Ul Zamkowa 1, PL-34200 Sucha Beszikdzka, Poland

来源：

GEOGRAFICKE INFORMACIE, VOL 20 | 2016年 / 20卷 / 02期

关键词：

customer service; decision-making processes; the quality of services; management;

D O I：

10.17846/GI.2016.20.2.377-387

中图分类号：

P9 [自然地理学]; K9 [地理];

学科分类号：

0705 ; 070501 ;

摘要：

Customer service process consists of many elements, and it is influenced by many factors that impact directly on the end result. Professional customer service may become a guarantee of business success. A satisfied guest comes back to the company, and recommends it or not to the family, friends, and other potential customers, for example via Internet forums. The issue of customer service is a broad topic derived from such areas as human resources management and social communication. The aim of this paper is to identify key factors and management practices in the development of recreational possibilities. We methodically evaluate customers' needs, customer segmentation, decision-making processes and the quality of services.

引用

页码：377 / 387

页数：11

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