Online Marketing Strategies of Plastic Surgeons and Clinics: A Comparative Study of the United Kingdom and the United States

被引：29

作者：

Nassab, Reza ^{[1
]}

Navsaria, Harshad

Myers, Simon ^{[2
]}

Frame, James ^{[2
]}

机构：

[1] Whiston Hosp, Liverpool L35 5DR, Merseyside, England

[2] Barts & London Queen Marys Sch Med & Dent, Ctr Cutaneous Res, London, England

来源：

AESTHETIC SURGERY JOURNAL | 2011年 / 31卷 / 05期

基金：

英国惠康基金;

关键词：

social media; marketing; clinical practice; research; SOCIAL NETWORKING; INTERNET; WEB;

D O I：

10.1177/1090820X11411162

中图分类号：

R61 [外科手术学];

学科分类号：

摘要：

The cosmetic surgery market is a rapidly growing sector of healthcare, and the use of marketing strategies is now an integral part of any cosmetic surgery practice. In this study, the authors review 50 Web sites from practitioners in London and New York to quantify the utilization of online marketing, comparing results between the United Kingdom and the United States.

引用

页码：566 / 571

页数：6

共 50 条

[1] Comparative study of patients with endometriosis in the United States and in the United Kingdom.
Kuohung, W
Kennedy, S
Cramer, DW
Hornstein, MD
[J]. FERTILITY AND STERILITY, 2002, 77 (02) : S47 - S48
[2] JAPANESE MARKETING STRATEGIES IN THE UNITED-KINGDOM
WONG, V
SAUNDERS, J
DOYLE, P
[J]. LONG RANGE PLANNING, 1987, 20 (06) : 54 - 63
[3] Comparative Health Politics: The United States and the United Kingdom
Sparer, Michael S.
[J]. JOURNAL OF HEALTH POLITICS POLICY AND LAW, 2011, 36 (01) : 1 - 4
[4] Governing the healthcare state: A comparative study of the United Kingdom, the United States and Germany
Hann, A
[J]. PUBLIC ADMINISTRATION, 2002, 80 (02) : 397 - 399
[5] AN COMPARATIVE STUDY ON INFORMATICS CURRICULUM : FOCUSED ON KOREA, UNITED STATES, AND UNITED KINGDOM
Lee, Youngjun
Kim, Seogn-Won
Paik, Seounghey
[J]. PROCEEDINGS OF THE 3RD TEACHING & EDUCATION CONFERENCE, 2016, : 154 - 161
[6] A comparative study on Pharmaceutical Marketing in China and United States
Janga, Alpha
Chaudhary, Bhupinder
Zhu, Wenjing
[J]. PROCEEDINGS OF 2017 CHINA MARKETING INTERNATIONAL CONFERENCE: MARKETING STRATEGY IN THE SHARING ECONOMY: LOCALIZATION AND GLOBALIZATION, 2017, : 6 - 20
[7] PANDEMIC AND BUDGET BALANCE, A COMPARATIVE STUDY (BRAZIL, EUROZONE, UNITED STATES AND UNITED KINGDOM)
Arjona-Sanchez, Miguel J.
[J]. REVISTA ESTUDOS INSTITUCIONAIS-JOURNAL OF INSTITUTIONAL STUDIES, 2020, 6 (03): : 1029 - 1048
[8] Governing the health care state: a comparative study of the United Kingdom, the United States and Germany
Lowe, R
[J]. MEDICAL HISTORY, 2000, 44 (04) : 562 - 563
[9] Governing the health care state: a comparative study of the United Kingdom, the United States and Germany
Griggs, S
[J]. POLITICAL STUDIES, 2000, 48 (05) : 1084 - 1084
[10] Unconscionability of E-contracts: A Comparative Study of India, the United Kingdom, and the United States
Prasad, Dharmita
Mishra, Pallavi
[J]. LIVERPOOL LAW REVIEW, 2022, 43 (02) : 339 - 360

← 1 2 3 4 5 →