THE ECONOMIC PROFITABILITY OF POLISH FURNITURE MARKET AGAINST A BACKGROUND OF THE INDUSTRY SECTOR

Running a business requires making sound economic decisions. It is more important in the conditions of market imbalances and economic downturn that are becoming more common both on the domestic and globally market. This was confirmed by the economic crisis, ongoing for few recent years. The crisis beggining and the key events connected with them occurred admittedly mostly in the US economy, but in a certain extent consequences were affected most countries in the world. Economic situation on foreign markets has particular importance for the economic profitability of export-oriented industries. To such industries in Poland include among others the furniture branch, which has demonstrated for years the highest positive trade balance. In this article were analyzed the economic viability of the activities of enterprises operating on the furniture market. Empirical studies comprised selected economic indicators calculated for the furniture industry, i.e. the gross turnover profitability rate, the net turnover profitability rate, the return on assets, the return on total fixed assets, the return on total current assets and the indicator, which is particularly important from the point of view of business owners, i.e. the return on equity. Analyses for Polish furniture industry were carried out against the background of manufacturing and industry, to which the furniture branch is also included. The research time period was adopted for the years 2006-2014. As the primary source of research material were used reports published annually by the Central Statistical Office (GUS), i.e. "Balance financial results of economic entities".