Peer Effects in Charitable Giving: Evidence from the (Running) Field

被引:103
|
作者
Smith, Sarah
Windmeijer, Frank
Wright, Edmund
机构
[1] Univ Bristol, Bristol BS8 1TN, Avon, England
[2] UCL, London WC1E 6BT, England
来源
ECONOMIC JOURNAL | 2015年 / 125卷 / 585期
基金
英国经济与社会研究理事会;
关键词
D O I
10.1111/ecoj.12114
中图分类号
F [经济];
学科分类号
02 ;
摘要
There is a widespread belief that peer effects are important in charitable giving but little evidence on how donors respond to their peers. Analysing a unique data set of donations to online fund-raising pages, we find positive and sizeable peer effects: a 10 pound increase in the mean of past donations increases giving by 2.50 pound, on average. Donations respond to both very large and very small amounts and to changes in the mode. We find little evidence that donations signal charity quality - our preferred explanation is that donors use information on earlier donations to decide what is appropriate for them to give.
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收藏
页码:1053 / 1071
页数:19
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