The future of competitive intelligence in an AI-enabled world

被引:1
|
作者
Hoffman, Fred P. [1 ]
Freyn, Shelly L. [2 ]
机构
[1] Mercyhurst Univ, Ridge Coll Intelligence Studies & Appl Sci, Erie, PA 16546 USA
[2] Alfred Univ, Coll Business, Alfred, NY 14802 USA
关键词
competitive intelligence; artificial intelligence; business intelligence; big data;
D O I
暂无
中图分类号
C93 [管理学];
学科分类号
12 ; 1201 ; 1202 ; 120202 ;
摘要
Competitive intelligence consultancies are a subset of the management consulting industry, and along with business intelligence and knowledge management, competitive intelligence represents one leg of the commercial intelligence triad. Business intelligence and knowledge management benefit considerably from big data and artificial intelligence. As big data, big data analytics, and artificial intelligence continue to significantly transform countless industries, some have asserted that these technologies will disrupt the management consulting world and could even render the role of the human analyst obsolete. This article examines the future of competitive intelligence in an AI-enabled world and identifies trends and proposed changes that will enable competitive intelligence to remain both relevant and valued for decades to come.
引用
收藏
页码:275 / 289
页数:15
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