Research on Valuation of Real Estate Enterprises

As the national economy pillar industry, the real estate industry plays a crucial role in driving national economic growth. The investors are increasingly concerned about the investment value of real estate enterprises in microeconomic. So appraising the value of the real-estate enterprise accurately, has some extremely important reality guiding significance. Based on the theory of investment value and according to the characteristics of real estate enterprises, this paper finds the most suitable model for the valuation of real estate enterprises. Finally, choose Vanke the most representative real-estate enterprise to do the real diagnosis research. This not only can offer a theoretical guidance to investors, but also can help the superintendents to identify business problems and further value-added factors so as to gain greater enterprise value.