Intention Framing in Time-Based Prospective Memory

Research on prospective memory has paid no attention to the way in which the intentions to be remembered are framed. In two studies on time-based prospective memory, participants had to remember multiple delayed intentions framed as time rules (i.e., respond every 7 min, every 10 min) or as a series of corresponding instances (i.e., respond at Times 7, 10, 14, 20, 21, 28, 30, etc.). We appraised the effects of intention framing on intention learning, intention representation, strategies used to set the upcoming intention, cognitive load (monitoring cost), and prospective memory performance. Study 1 involved three time rules and corresponding instances. The results showed that time rules are learned faster than corresponding instances and that intention frames shaped the way intentions were mentally represented. Furthermore, the rule frame was associated with a more cognitively demanding incremental planning strategy to establish the upcoming intention, whereas the instance frame promoted the serial recall of intentions. Study 2 replicated the results on representations and strategies with four time rules and corresponding sets of instances, and it showed better prospective memory performance following the instance frame than rule frame. Together, these studies show that two alternative ways of framing multiple delayed intentions in the same prospective memory task induce significant differences in the way intentions are represented, in the cognitive strategies used to set the upcoming intention, and in performance. Theoretical and applied implications of the results for the prospective memory field are discussed.