Social image of students who shop and don't shop online

被引：0

作者：

Lammers, HB ^{[1
]}

Curren, MT ^{[1
]}

Cours, D ^{[1
]}

Lammers, ML ^{[1
]}

机构：

[1] Calif State Univ Northridge, Coll Business & Econ, Dept Mkt, Northridge, CA 91330 USA

来源：

PSYCHOLOGICAL REPORTS | 2003年 / 92卷 / 03期

关键词：

D O I：

暂无

中图分类号：

B84 [心理学];

学科分类号：

04 ; 0402 ;

摘要：

A descriptive survey of a stratified random sample of 326 undergraduates from a large, diverse university in Los Angeles was conducted to assess whether resistance to online shopping might be, in part, related to negative social perceptions of those who shop online. Indirect questioning showed that students perceived online student shoppers as more lazy and less likely to fear for the safety and security of others but also as more trustworthy, attractive, successful, and smart.. Differences in social perceptions were not related to these students' own online spending.

引用

页码：823 / 827

页数：5

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