Evolutionary game research on the psychological choice of online shopping of fresh agricultural products based on dynamic simulation model

被引：4
|
作者：
Li, Jing [1 ]
机构：
[1] Sch Henan Inst Econ & Trade, Zhengzhou 450000, Henan, Peoples R China
来源：
APPLIED MATHEMATICS AND NONLINEAR SCIENCES | 2022年 / 7卷 / 01期
关键词：
fresh agricultural products; online shopping psychology; dynamic simulation model; quality investment; evolutionary game;
D O I：
10.2478/amns.2021.2.00145
中图分类号：
O29 [应用数学];
学科分类号：
070104 ;
摘要：
This article conducts a dynamic simulation on new agricultural product networks' psychological selection based on the evolutionary game theory. Aiming at the characteristics of fresh agricultural products, the article analyses the dynamic evolution process of consumers' strategic choice psychological state in the model. The research results show that the new agricultural products platform and the seller's strategic choice for the quality of the product are closely related to the output ratio of the input to the quality of the product. The users of fresh agricultural products are organically related through various network information behaviours, forming a networking group with a particular topological structure relationship.
引用
收藏
页码：703 / 710
页数：8
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