Competitive location and pricing on networks

被引：38
|
作者：
Serra, D [1 ]
ReVelle, C
机构：
[1] Univ Pompeu Fabra, Barcelona, Spain
[2] Johns Hopkins Univ, Baltimore, MD 21218 USA
来源：
GEOGRAPHICAL ANALYSIS | 1999年 / 31卷 / 02期
关键词：
D O I：
10.1111/gean.1999.31.1.109
中图分类号：
P9 [自然地理学]; K9 [地理];
学科分类号：
0705 ; 070501 ;
摘要：
In this paper we consider a location and pricing model for a retail firm that wants to enter a spacial market where a competitor firm is already operating as a monopoly with several outlets. The entering firm seeks to determine the optimal uniform mill price and its servers' locations that maximize profits given the reaction in price of the competitor firm to its entrance. A tabu search procedure is presented to solve the model together with computational experience and an example.
引用
收藏
页码：109 / 129
页数：21
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