The Sustainable Development Strategies of Chinese Small and Medium-sized Enterprises in E-Commerce Environment

被引：0
|
作者：
Zhang, Xianhui [1 ]
Li, Zhihong [1 ]
机构：
[1] Jianghan Univ, Sch Business, Wuhan 430056, Peoples R China
来源：
NINTH WUHAN INTERNATIONAL CONFERENCE ON E-BUSINESS, VOLS I-III | 2010年
关键词：
E-commerce; small and medium-sized enterprises; sustainable development; strategies;
D O I：
暂无
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
Based on comparative study and through analyzing the problems of small and medium-sized enterprises(SMEs) in e-commerce environment, this paper puts forward of the development strategies required to be adopted by SMEs in e-commerce environment, and draws a conclusion that SMEs should achieve development in e-commerce environment by optimizing the allocation of resources, adopting characteristic operation, improving the goodwill of enterprise, strengthening inter-enterprise cooperation, making full use of external resources, improving market competitiveness, so as to achieve sustainable development.
引用
收藏
页码：1884 / 1888
页数：5
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