International marketing strategy: Contemporary readings

被引：0

|

作者：

Hult, GTM ^{[1
]}

机构：

[1] Florida State Univ, Tallahassee, FL 32306 USA

来源：

JOURNAL OF THE ACADEMY OF MARKETING SCIENCE | 2001年 / 29卷 / 03期

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中图分类号：

F [经济];

学科分类号：

02 ;

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页码：322 / 323

页数：2

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