PRICING DECISIONS FOR A CLOSED-LOOP SUPPLY CHAIN IN A FUZZY ENVIRONMENT

被引：27
|
作者：
Wei, Jie [2 ]
Zhao, Jing [1 ]
Li, Yongjian [3 ]
机构：
[1] Tianjin Polytech Univ, Sch Sci, Tianjin 300160, Peoples R China
[2] Mil Transportat Univ, Gen Courses Dept, Tianjin 300161, Peoples R China
[3] Nankai Univ, Sch Business, Tianjin 300071, Peoples R China
来源：
ASIA-PACIFIC JOURNAL OF OPERATIONAL RESEARCH | 2012年 / 29卷 / 01期
基金：
中国国家自然科学基金;
关键词：
Closed-loop supply chain; game theory; expected value model; fuzzy theory; INVENTORY POLICIES; EXPECTED VALUE; MANAGEMENT; DESIGN;
D O I：
10.1142/S0217595912400039
中图分类号：
C93 [管理学]; O22 [运筹学];
学科分类号：
070105 ; 12 ; 1201 ; 1202 ; 120202 ;
摘要：
This paper studies pricing problem for a closed-loop supply chain consisting of a manufacturer and a retailer in a fuzzy environment. The purpose of this paper is to explore how the manufacturer makes his decisions about wholesale price and transfer price and how the retailer makes her decisions about retail price and collecting price in the expected value standard. Each firm's optimal pricing strategies are established by using game theory under the centralized and decentralized decision cases, respectively. Managerial insights into the economic behavior of firms are also investigated, which can serve as the basis for empirical study in the future. Moreover, we analyze numerically the results and give some insights on the influence of some parameters.
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页数：30
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