A tentative technique for the study and planning of co-evolution in product software startups

Startups play an important role in the production of product software. We state that these companies follow a specific dynamic in which both product and software process evolve. Products do not simply grow linearly by adding features, but will also have to improve on non-functional qualities of the software, like portability or reliability. The software process evolves by adding new and improving existing process models. In this paper we introduce a technique to visualize the prioritization of evolution steps in both the software product and the software process. With this technique to co-evolution can be studied and this knowledge serve as input for the planning of future startups.