The ICT's acceptance and gender differences: Tunisian case

ICT are a new challenge for the Tunisian economy. This study tries to highlight the acceptance as a social issue that can help its to understand the behaviour of student, female or male, toward ICT. A sample of 200 Tunisian students was used for the survey. The results show the links relations between motivator factors and acceptance and on the other hand some ties between acceptance, motivator factors and the antecedents, especially gender. According to our findings some factors seem to be more important,for students such as the perceived usefulness and the perceived enjoyment. Social pressure and perceived ease of use can be considered as weak factor to understand the acceptance, exception for student between 20 and 22 years; the results show some differences can between men and women. These differences can be explained by psychological (Meyers-Levy, 1988, 1989), cultural (Hofstede, 1987) and sociological dimensions.