The audiovisual and digital media as transmitting vehicle between academic world and work world in higher education

We live in a post-industrial phase in which physical capital and the factory has given way to the information and knowledge as a bargaining chip. This information and knowledge are led by the inclusion of Information and Communications Technologies, supposed to be the main core of this new Open and Global Society, but become insufficient in a third stage of the life of the learner; higher education. The Information and Communications Technologies alone may not enable a direct and real relationship between academic life and working, which increases in non-technological careers higher cycles. Teacher and students need to manage and adapt that information and knowledge in an audiovisual and digital educational course to make it a starting point for a real training in the new society in which we live, defined by the audiovisual and digital media.