IMPACT OF THE GLOBAL CRISIS ON THE MANAGEMENT OF POLISH FIRMS

This paper presents some results of recent research on how the economic and financial crisis has impacted the management of the Polish firms: their strategy changes and short-term decisions, and possibly to identify how fast their managers reacted. The article stands in line with previous research on firms' management in Romania. The research methodology was survey-based; a questionnaire was developed, and data collected between October 2012 - January 2013, The research offers interesting results - related to some factors that might influence the companies' management. One surprising outcome is that many Polish decision makers (owners and managers) display a certain lack of management knowledge and culture. Hence, the need for solid business education and training programmes in management subjects like decision making and strategy. The research conclusions are equally useful far scholars, entrepreneurs and company decision makers, as well as far management training institutions, universities, and education policy makers who are striving to develop the managerial capacity of Polish firms.