Financing Difficulties and Countermeasures of Small and Micro Enterprises under the Background of the Internet

At present, with the establishment and perfection of Chinese market economic system, small and micro enterprises (SME) have developed rapidly. SME not only become an important force to promote the sustained, stable and rapid growth of our national economy, but also play an important role in several aspects such as adjusting the economic structure, expanding social employment, developing local economy, increasing revenue etc. However, these enterprises have encountered unprecedented difficulties in financing during their development. The continuous development of Internet financing provides new solutions to the financing of SME, but it also brings new challenges. Based on the premise of the development of the Internet, this paper explores the financing difficulties of SME and the reasons for it, and puts forward the optimization strategy. The article is aiming at providing useful references for the development of SME under the background of the Internet, and guiding the development of enterprises.