Quick response and supply chain structure with strategic consumers

被引:72
|
作者
Yang, Daojian [1 ]
Qi, Ershi [1 ]
Li, Yajiao [1 ]
机构
[1] Tianjin Univ, Coll Management & Econ, Tianjin 300072, Peoples R China
基金
中国国家自然科学基金;
关键词
Supply chain structure; Strategic customer behavior; Value of quick response; Revenue-sharing contracts; Newsvendor model; CUSTOMER BEHAVIOR; COORDINATION; PRODUCT; MANAGEMENT; AUCTIONS; SYSTEM;
D O I
10.1016/j.omega.2014.10.006
中图分类号
C93 [管理学];
学科分类号
12 ; 1201 ; 1202 ; 120202 ;
摘要
This work explores the impact of quick response on supply chain performance for various supply chain structures with strategic customer behavior. By investigating pricing and inventory decisions in decentralized supply chains under revenue-sharing contracts and in centralized supply chains, we study the performance of four various systems and compare the value of quick response in different supply chain structures. The results show that if the extra cost of quick response is relatively low, the value of quick response would be greater in centralized systems than in decentralized systems. On the other hand, if the extra cost is high, decentralized supply chains reap more incremental profits from adopting quick response. We also find that revenue-sharing contracts enable a decentralized supply chain to outperform a centralized supply chain, but only allow limited flexibility of allocating total profits between a manufacturer and a retailer. (C) 2014 Elsevier Ltd. All rights reserved.
引用
收藏
页码:1 / 14
页数:14
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