Service industries marketing - New approaches - Introduction

被引：0

作者：

Hogg, G ^{[1
]}

Gabbott, M ^{[1
]}

机构：

[1] Univ Stirling, Dept Mkt, Stirling FK9 4LA, Scotland

来源：

SERVICE INDUSTRIES JOURNAL | 1998年 / 18卷 / 03期

关键词：

D O I：

暂无

中图分类号：

C93 [管理学];

学科分类号：

12 ; 1201 ; 1202 ; 120202 ;

摘要：

引用

页码：1 / 3

页数：3

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