Coordinating a channel with asymmetric cost information and the manufacturer's optimality
被引:38
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作者:
Shen, Yuelin
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Shanghai Univ Finance & Econ, Sch Int Business Adm, Shanghai 200433, Peoples R ChinaShanghai Univ Finance & Econ, Sch Int Business Adm, Shanghai 200433, Peoples R China
Shen, Yuelin
[1
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Willems, Sean P.
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Boston Univ, Sch Management, Boston, MA 02215 USAShanghai Univ Finance & Econ, Sch Int Business Adm, Shanghai 200433, Peoples R China
Willems, Sean P.
[2
]
机构:
[1] Shanghai Univ Finance & Econ, Sch Int Business Adm, Shanghai 200433, Peoples R China
[2] Boston Univ, Sch Management, Boston, MA 02215 USA
In a manufacturer-retailer system with private retail cost information, we find that a set of incentive-compatible contracts consisting of wholesale and buyback prices can coordinate the channel for any retail cost. We then design two wholesale-buyback contracts by imposing a cutoff point on the retail cost. The first contract maximizes the manufacturer's expected profit while ensuring the channel is coordinated. The second contract assumes the same contractual structure without considering the effect on the channel. Both contracts are exactly solved. We find from numerical study that the manufacturer in the first contract can perform closely to the second one in many cases, and cases exist where both the manufacturer and the channel can do better in the first contract versus the second one. (C) 2010 Elsevier B.V. All rights reserved.
机构:
Donghua Univ, Glorious Sun Sch Business & Management, 1882 Yanan Rd West, Shanghai 200051, Peoples R ChinaDonghua Univ, Glorious Sun Sch Business & Management, 1882 Yanan Rd West, Shanghai 200051, Peoples R China
Zhou, Jianheng
Zhao, Ruijuan
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Donghua Univ, Glorious Sun Sch Business & Management, 1882 Yanan Rd West, Shanghai 200051, Peoples R ChinaDonghua Univ, Glorious Sun Sch Business & Management, 1882 Yanan Rd West, Shanghai 200051, Peoples R China
Zhao, Ruijuan
Wang, Weishen
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机构:
Coll Charleston, Sch Business, 66 George St, Charleston, SC 29424 USADonghua Univ, Glorious Sun Sch Business & Management, 1882 Yanan Rd West, Shanghai 200051, Peoples R China
机构:
Hunan Univ, Coll Econ & Trade, Changsha 410079, Hunan, Peoples R China
Hunan Prov Lab Logist Informat & Simulat Technol, Changsha 410079, Hunan, Peoples R ChinaHunan Univ, Coll Econ & Trade, Changsha 410079, Hunan, Peoples R China
Cao, Erbao
Ma, Yujie
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Hunan Univ, Coll Econ & Trade, Changsha 410079, Hunan, Peoples R China
Hunan Prov Lab Logist Informat & Simulat Technol, Changsha 410079, Hunan, Peoples R ChinaHunan Univ, Coll Econ & Trade, Changsha 410079, Hunan, Peoples R China
Ma, Yujie
Wan, Can
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机构:
Hong Kong Polytech Univ, Dept Elect Engn, Kowloon, Hong Kong, Peoples R ChinaHunan Univ, Coll Econ & Trade, Changsha 410079, Hunan, Peoples R China
Wan, Can
Lai, Mingyong
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机构:
Hunan Univ, Coll Econ & Trade, Changsha 410079, Hunan, Peoples R China
Hunan Prov Lab Logist Informat & Simulat Technol, Changsha 410079, Hunan, Peoples R ChinaHunan Univ, Coll Econ & Trade, Changsha 410079, Hunan, Peoples R China