9,10-Bis(3',5'- diphenylphenyl) anthracene [MAM], 9-(3',5'-diphenylphenyl)-10-(3''', 5'''diphenylbiphenyl- 4 ''-yl) anthracene [MAT], and 9,10-bis(3''',5'''-diphenylbiphenyl-4'-yl) anthracene [TAT] were newly synthesized through boration and Suzuki aryl-aryl coupling reactions. We have demonstrated that the EL performance of blue-light emitters can be optimized and improved by varying the chemical structures of the side groups. In the thin film state, the three materials exhibit PLmax values in the range of 439-445 nm. MAM, MAT, and TAT all have high T-g values above 120 degrees C; TAT has the highest T-g value, above 150 degrees C. This is twice as high as that of DPVBi (64 degrees C) and is much higher than that of MADN (120 degrees C) as well. It also exhibits excellent color coordinates (0.156, 0.088), which are very close to the NTSC blue standard, and an external quantum efficiency of 7.18%, twice that of MADN, which are the best reported results for deep-blue OLED emitters.