Determinants of RFID adoption intention: Evidence from Taiwanese retail chains

被引:113
|
作者
Tsai, Ming-Chih [1 ]
Lee, Wen [1 ]
Wu, Hsin-Chieh [1 ]
机构
[1] Natl Chung Hsing Univ, Dept Mkt, Taichung 402, Taiwan
关键词
Diffusion of innovation; RFID; Retail chain; Structure equation model; TECHNOLOGY; PERSPECTIVE; IMPACT;
D O I
10.1016/j.im.2010.05.001
中图分类号
TP [自动化技术、计算机技术];
学科分类号
0812 ;
摘要
Our study identified important factors affecting industrial RFID adoption intention using statistical analysis. Because of its inter-organizational nature, the study extended the theory of diffusion of innovation and developed an analytical model correlating relative advantage, complexity, organizational readiness, and supply chain integration with adoption intention. Retail chains in Taiwan were chosen for an empirical survey; 134 valid data sets were obtained and structural equation modeling was used to analyze our model. The results indicated that the four constructs were all significant in affecting RFID adoption, and supply chain integration produced an effect similar to that of conventional innovation. An indirect effect of it on organizational readiness was also found to be significant. (C) 2010 Elsevier B.V. All rights reserved.
引用
收藏
页码:255 / 261
页数:7
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