The Role of 'Sense of Place' in the Revitalisation of Heritage Street: George Town, Penang, Malaysia

In revitalising heritage sites, understanding 'sense of place' is important as it represents a layering of histories, tangible heritage, and intangible heritage. This study examines the relationship between local communities and the cultural heritage in George Town World Heritage Site, Malaysia. Semi-structured interviews with local communities, observations and digital photo analysis were conducted. It is in the intricacies of intangible heritage practices and their authentic expression, the local communities feel attached to and claim ownership of the place. Understanding this and how it translates into the site's stewardship is critical in protecting its value, management, and ongoing revitalisation.