The Impact of Resources and Strategic Orientation on Small Retail Firm Performance

被引：51
|
作者：
Grimmer, Louise [1 ]
Miles, Morgan P. [2 ]
Byrom, John [3 ]
Grimmer, Martin [1 ]
机构：
[1] Univ Tasmania, Tasmanian Sch Business & Econ, Mkt, Hobart, Tas, Australia
[2] Charles Sturt Univ, Fac Business, Sch Management & Mkt, Entrepreneurship, Bathurst, NSW, Australia
[3] Univ Manchester, Manchester Business Sch, Mkt, Manchester, Lancs, England
来源：
JOURNAL OF SMALL BUSINESS MANAGEMENT | 2017年 / 55卷
关键词：
MEDIUM-SIZED ENTERPRISES; SUPPLY CHAIN MANAGEMENT; IDENTITY-BASED VIEW; ADVANTAGE THEORY; ORGANIZATIONAL PERFORMANCE; MARKET ORIENTATION; GENERAL-THEORY; MILES; BUSINESS; SNOW;
D O I：
10.1111/jsbm.12368
中图分类号：
C93 [管理学];
学科分类号：
12 ; 1201 ; 1202 ; 120202 ;
摘要：
This study examined the relationship between firm resources, strategic orientation, and performance in small retail firms. Surveys were mailed to small retailers throughout Tasmania, Australia. Responses (n=384) showed resources positively related to performance were informational (business information systems) and access to financial capital. Strategic orientation (prospector and defender/analyzer) were positively related to performance. Further, both a prospector and defender/analyzer orientation positively mediated the relationship between resources and performance, the former being the stronger mediator. The results of this study demonstrate which firm resources relate to small retail firm performance, and the positive effect, in particular, of a prospector strategic orientation.
引用
收藏
页码：7 / 26
页数：20
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