How does constraining description affect guest booking decisions and satisfaction?

被引:21
|
作者
Gao, Lanfei [1 ]
Li, Hui [1 ]
Liang, Sai [1 ]
Yang, Jingjing [2 ]
Law, Rob [3 ]
机构
[1] Nankai Univ, Coll Tourism & Serv Management, 38 Tongyan Rd, Tianjin 300350, Peoples R China
[2] Macao Inst Tourism Studies, Macau, Peoples R China
[3] Univ Macau, Asia Pacific Acad Econ & Management, Fac Business Adm, Integrated Resort & Tourism Management, Macau, Peoples R China
基金
中国国家自然科学基金; 中国博士后科学基金; 国家教育部科学基金资助;
关键词
Key?rds; Sharing economy; Constraining description; Information disclosure; Guest booking decision; Guest satisfaction; USER-GENERATED-CONTENT; PERCEIVED FREEDOM; LEISURE SATISFACTION; TRAVEL CONSTRAINTS; RELATIVE IMPACT; AIRBNB HOSTS; INFORMATION; SUPERHOST; EVOLUTION; INTENTION;
D O I
10.1016/j.tourman.2022.104607
中图分类号
X [环境科学、安全科学];
学科分类号
08 ; 0830 ;
摘要
The importance of hosts' information disclosure on influencing guest behavior and matching efficiency has been proven by many studies. Most peer-to-peer rental platforms allow hosts to disclose constraining descriptions (such as house rules) to regulate guest behaviors. However, the effects of this specific type of information disclosure on subsequent guest behaviors and host performance remain unclear. Thus, based on a unique lon-gitudinal dataset collected from Airbnb, this study investigates how constraining descriptions influence the booking decisions and satisfaction of subsequent guests. Results show that constraining descriptions related to topics, including civilization-related, living conditions, personal activities, and host management boost the re-view volume but decrease guest satisfaction and cause rating loss. Degree of competition, hosts' prior reputation, and price moderate the relationship between constraining descriptions and subsequent guest behaviors. As an early attempt to focus on the consequence of hosts' constraining descriptions, this study contributes to tourism literature and property hosts in practice.
引用
收藏
页数:15
相关论文
共 50 条
  • [1] Judging an Airbnb booking by its cover: how profile photos affect guest ratings
    Jang, Hyunkyu
    [J]. JOURNAL OF CONSUMER MARKETING, 2022, 39 (04) : 371 - 382
  • [2] How does the internet affect migration decisions?
    Winkler, Hernan
    [J]. APPLIED ECONOMICS LETTERS, 2017, 24 (16) : 1194 - 1198
  • [3] The power of design: How does design affect consumers' online hotel booking?
    Baek, Jooa
    Ok, Chihyung Michael
    [J]. INTERNATIONAL JOURNAL OF HOSPITALITY MANAGEMENT, 2017, 65 : 1 - 10
  • [4] How Does Decoy Pricing Affect Purchasing Decisions?
    Kubickova, Lea
    Vesela, Lucie
    Kormanakova, Marcela
    Veverkova, Ekaterina
    [J]. STUDIES IN BUSINESS AND ECONOMICS, 2023, 18 (03) : 176 - 197
  • [5] How does the learning climate affect customer satisfaction?
    Wang, Mei-Ling
    [J]. SERVICE INDUSTRIES JOURNAL, 2012, 32 (08): : 1283 - 1303
  • [6] How does parenthood affect life satisfaction in Russia?
    Mikucka, Malgorzata
    [J]. ADVANCES IN LIFE COURSE RESEARCH, 2016, 30 : 16 - 29
  • [7] How does customer motivational orientation affect satisfaction
    Cheung M.F.-Y.
    To W.-M.
    [J]. Journal of Financial Services Marketing, 2012, 17 (2) : 135 - 147
  • [8] How does word of mouth affect customer satisfaction?
    Shi, Wenhua
    Tang, Lingshu
    Zhang, Xiaohang
    Gao, Yu
    Zhu, Yameng
    [J]. JOURNAL OF BUSINESS & INDUSTRIAL MARKETING, 2016, 31 (03) : 393 - 403
  • [9] How Does a Travel Trip Affect Tourists' Life Satisfaction?
    Sirgy, M. Joseph
    Kruger, P. Stephanes
    Lee, Dong-Jin
    Yu, Grace B.
    [J]. JOURNAL OF TRAVEL RESEARCH, 2011, 50 (03) : 261 - 275
  • [10] How does innovation affect satisfaction and loyalty to the retail store?
    Marin-Garcia, Antonio
    Gil-Saura, Irene
    Eugenia Ruiz-Molina, Maria
    [J]. ESTUDIOS GERENCIALES, 2021, 37 (161) : 622 - 635